Conversion Psychology Audit

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See where your website
loses leads — and the words to fix it.

We read your entire funnel through Daniel Kahneman's Thinking, Fast and Slow — nine psychological concepts, every page scored, every leak named, every fix in paste-ready copy. Delivered in ~10 minutes.

One-time payment · PDF in your inbox in ~10 minutes

9
Kahneman concepts scored
7
Funnel pages analyzed
3
Quick wins, paste-ready
~10m
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Chapter I

What's in your audit

01

Funnel Map

Every page classified by funnel stage, scored out of 18.

02

Per-page Psychology Scores

Each page rated 0–2 on all nine Kahneman concepts.

03

Visual Analysis

Screenshots read for trust signals and emotional mismatch with copy.

04

Page-to-page Flow Audit

Where CTAs break their promise — named precisely.

05

Three Biggest Leaks

Your highest-priority conversion killers, in order, with cause.

06

Three Quick Wins

Paste-ready rewrites. Not advice — the actual words.

Chapter II

The nine-concept framework

Every page of your funnel is scored against the cognitive biases that govern System 1 decision-making.

  1. 01

    System 1 vs System 2

    Does your page win the fast, instinctive mind before the slow one gives up?

  2. 02

    Cognitive Ease

    Can visitors read, scan, and act without effort?

  3. 03

    Halo Effect

    Do faces and design quality build instant trust?

  4. 04

    Cognitive Friction

    Where does the funnel ask too much?

  5. 05

    Anchoring

    Is your price anchor set clearly and held across pages?

  6. 06

    Loss Aversion

    Does the copy frame inaction as a loss?

  7. 07

    Availability

    Are proof points vivid and memorable?

  8. 08

    Framing

    Is the offer framed in gain/loss terms that move this buyer?

  9. 09

    Peak–End Rule

    At the highest-anxiety moment, is there reassurance?

The Investment

A senior consultant charges $1,500–$5,000 for this work.

$129 USD

One-time. No subscription. PDF in ~10 minutes.